Monthly Archives: September 2011

Consumers shop for Store Brands

We recently did some research for PL Buyer magazine on consumer attitudes to Store Brands. The really interesting point coming out, different to research from previous years, is that shoppers are now specifically choosing stores for their proprietary brands. Also … Continue reading

Posted in Consumer Research, Consumer Science, Store Brands |

Welcome to Consumer Science

Check back soon for blog entries that are related to our industry of consumer opinions and product insights.

Posted in Consumer Science |